(01) The brief
A company with fifteen years on road works and a slow old site. It was redesigned from scratch without losing a single photo or line of copy, fully backed up before touching anything.
(02) What it does
- Products and services with spec sheets and on-site photos.
- Quotes over WhatsApp and email.
- Five static pages with clear navigation.
(03) How it was built
- Complete backup of the old site (over a hundred files) before the redesign.
- A Python pipeline converting the original photos to responsive WebP.
- Clean static HTML with organization structured data.
(04) Security
- No backend; strict headers.
(05) Speed and Google
Images reduced by more than 90% compared with the old site.
(06) What it deliberately doesn’t do
- No editable catalog.
(07) Real measurement
| Performance | Accessibility | Best practices | SEO | LCP |
|---|---|---|---|---|
| 87 | 100 | 100 | 100 | 3.1 s |
Google PageSpeed Insights, mobile, September 30, 2026. Numbers are not rounded up; they are re-measured periodically. Full table of the 27 sites →